I admit that I have on many occasions struggled trying to find content to write about on my blog or to talk about on my videos.
In this episode of Driving with Dan, I talk about my struggles coming up with content for my blog and video channel. I find my self on many occasions staring into space thinking to myself…”What the should I write about today”.
When you are an internet marketer, specifically a content marketer you have to come up with good, interesting and relevant content. It would not be useful to just talk about anything because no one will care. The point of content marketing is to help others learn what you know, if that material is boring or irrelevant you won't get through to anyone.
I will review some of the methods I use to come up with content ideas. Some of these methods include:
Topics I am researching – I figure if I am looking for certain information, then others will probably want to know it too.
Borrow – I don't mean steal! I consume a lot of content from other marketers. This includes articles, social media posts, forums and podcasts. Pay attention to what topics are trending, then you should share your own ideas on the topic.
Personal experiences – Talk about yourself, your experiences, what is working for you and what isn't. People want to get to know you
I hope you find this video helpful and I would love to hear what methods you are using to come up with fresh content for your platform.
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